M. Rupert Dooley

M. Rupert Dooley currently serves as the Director of Consumer Insights at The J.M. Smucker Co., where leadership encompasses a talented team across various business segments including Pet, Consumer Foods, Beverages, and Sweet Baked Snacks. Previous roles include Senior Manager of Insights & Intelligence CO:LAB, leading consumer-centric insights initiatives, and Senior Manager of Growth and Innovation Insights, focusing on team development and identifying consumer needs. Earlier experience includes SVP and Head of Brand Strategy at GSW Advertising, overseeing brand strategy on a global scale, and Strategy Lead at North, crafting strategies for notable consumer brands. M. Rupert Dooley began the professional journey as a Strategic Planner at Ogilvy & Mather, specializing in CRM and database marketing strategies. Educational background consists of a Bachelor of Arts in American Literature & American History with a focus on Minority Studies from Xavier University.