Claudia Aller

Claudia Aller is a marketing professional with extensive experience in brand strategy and customer experience. Currently serving as Gerente de Marketing y Experiencia at Jockey Plaza since December 2017, Claudia has contributed to the brand's recognition as the top shopping center brand in Peru for 2023 and has achieved first place in the customer experience index for 2024. Previous roles include Subgerente de Marketing and Jefe de Publicidad at BBVA Continental from 2008 to 2017, where Claudia managed brand strategy, media purchases, and emotional engagement campaigns that positioned the bank as the second strongest brand in the sector. Prior experience includes account management positions at LOWE PERU PUBLICIDAD and MAYO FCB PUBLICIDAD, handling brands such as Unilever and Backus. Claudia holds a Bachelor's degree in Communications from Universidad de Lima, a Diploma in Commercial Management from UPC, and a Master's degree in Communication Management from Cesma in Madrid, alongside ongoing studies in Retail Management.