Raja Balachandran

Raj brings with him close to a decade of programmatic advertising experience, having been associated with the demand and supply side in both advertising technology companies as well as recruitment marketing agencies. In his previous role at Penna, one of the UK’s top recruitment media agencies, he pioneered the use of programmatic advertising for recruitment in the region across several channels, including display, video, and audio, to enable employers to target and attract the right talent, while enhancing candidate experience. Prior to joining Penna, Raj led partnerships at digital advertising technology companies, where he delivered significant revenue growth across their strategic clients.