Sasha Lucas

Sasha Lucas is a seasoned professional with extensive experience in customer experience and digital marketing across notable organizations. Currently serving as Managing Director and Head of Digital Channels at JPMorganChase since March 2025, Sasha previously held multiple senior roles at Verizon from January 2018 to December 2023, including Senior Vice President, where responsibility encompassed driving customer experience, digital marketing, and overall digital operations. Prior experience includes positions at Citi from January 2011 to December 2015, where Sasha built the Global Customer Experience team and defined digital engagement strategies, as well as an internship at Johnson & Johnson and a media planning role at Saatchi & Saatchi. Educational qualifications include an MBA in Brand Management and Marketing Strategy from Emory University and a Bachelor of Business Administration in International Finance and Marketing from the University of Miami.