Alison Watson

Alison Watson is a media industry leader with over 20 years of experience developing brand and demand generation strategies across a wide variety of clients and verticals, both B2B and B2C. She joined JUST Media in 2017 to oversee the newly-opened office in Austin, Texas.

Working with clients such as Dun & Bradstreet, Teradata, and Trend Micro, Watson keeps a laser focus on strategic planning and execution of modern marketing techniques. She can easily translate a client’s needs into a successful marketing and media strategy. While Alison knows the numbers inside out, she most importantly understands how creativity and media can work together to deliver results that consistently beat benchmarks.