Jennifer Lagos

Jennifer Lagos currently serves as a Senior Marketing Strategist at JustWatch, leading the Emerging Markets team for Prime Video in Africa and MENA since November 2020. Previously, Jennifer held various positions at JustWatch, including Campaign Lead, Campaign Manager, and Account Manager within the Partnerships team, focusing on affiliate programs and on-site integrations. Prior experience includes a role as Media Director at MASS Publicidad, where Jennifer developed marketing and media strategies for FMCG brands and led significant accounts. Jennifer's earlier roles included Senior Media Planner/Buyer and Research Specialist at the same agency, emphasizing media planning and competitive analysis. Jennifer holds a Master of Science in International Marketing from Gisma University of Applied Sciences and a Bachelor's degree in Communication and Media Studies from Universidad Tecnológica Centroamericana.