Brian Rifkin

Co-Founder & SVP, Strategic Partnerships at JW Player

At JW Player Brian is focused on driving growth through strategic partnerships and leads the JW Player Demand team, working with publishers and brands to maximize advertising revenue. He has worked in the online space since 1997, and until 2007 served as president of A Simple Internet, a media services firm he founded in 2001 specializing in performance-based marketing. Previously, he was Senior Vice President of Business Development at He holds a BS in Business Administration from the University of Pittsburgh.


  • Co-Founder & SVP, Strategic Partnerships

    Current role

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