KHWS is the Insight Driven Brand Activation Agency.
We use our proprietary Behavioural Science tools to identify, define & activate the buying behaviours that drive sales.

Working in partnership with Durham University Business School we have developed a set of very agile proprietary behavioural science based tools - Sales Trigger Insight - that for the first time provide a unique insight into the purchase behaviour of our client’s customers. By understanding the unconscious short cuts that consumers use when making a purchase decision - in any given category – we can deliver messaging and marketing activity that solves the most pressing challenges facing brands:
• Driving Sales
- Protecting and enhancing listings
• Driving ecommerce sales and breaking the monopoly of the favorites list
• Maximising efficiencies and revenues from marketing budgets
• Taking decisive action when you need a plan
- Understanding which marketing touch points impact purchase and which don't
• Providing proof points for collaborating with retailers

Our proprietary tools ensure our creative outputs are laser focused in delivering a competitive edge and it's making a difference for a host of brands including – Samsung, Bacardi, Twinings, Haagen Dazs, Jack Daniel’s, Innocent, Asahi and Mobil1.

Want to understand your consumers' buying behaviours better?
We are sure we can deliver a competitive edge for you.

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KHWS

Andrew Watts

Mark Skelton

Nick Hawkes

The Account Management Team at KHWS serves as the primary liaison between our clients and our internal teams. Comprising Account Managers, Account Directors, and Account Executives, the team ensures seamless communication, manages client expectations, and orchestrates project delivery from inception through to completion. They leverage our proprietary Behavioural Science tools to deliver insights-driven brand activation strategies, ultimately driving sales and maximizing marketing efficiencies for our diverse portfolio of clients including Samsung, Bacardi, and Jack Daniel’s.

Account Management Team

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Leadership Team