Kaisa
Zhi Ong has extensive experience in digital marketing, specializing in growth and performance marketing with a track record of leading cross-channel strategies to enhance sales alignment and pipeline impact at Kaisa from June 2021 to August 2024. Responsibilities included executing SEO, paid social, email, and web strategies to drive marketing-qualified leads and optimize CRM operations using HubSpot and Salesforce. Zhi also contributed to sustainability initiatives within the company while previously holding roles in various marketing capacities at TJX Europe and internships across multiple organizations, showcasing a strong foundation in campaign execution, consumer insights, and team collaboration. Zhi holds a Bachelor's degree in Digital Marketing from the University of Portsmouth and a CIM Level 3 Foundation Marketing Certificate.
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