Anouchka D'Hertefelt

Anouchka D'Hertefelt serves as Digital Paid Media Lead at KBC Bank & Verzekering since June 2020, previously holding roles as Beleidsmedewerker Digital Media and Digital Media Manager. Prior experience includes Senior Digital Consultant at root: from August 2018 to June 2020, and Digital & Programmatic Strategist at IPG Mediabrands between December 2016 and August 2018. Anouchka also worked as a Digital Channel Expert at Space and as Digital Planning Manager at IPG Mediabrands, with responsibilities in translating client briefings into effective digital strategies for various high-profile clients. Anouchka's career began with an internship at Mediabrands Audience Platform in 2013. Educational background includes a Bachelor's degree in Communicatiemanagement from Erasmushogeschool Brussel and an ASO in Economics languages from Koninklijk Atheneum Etterbeek.