Ada Lau

Head Of Marketing, Asia Pacific at Kering Eyewear

Ada Lau has a diverse and extensive work experience in the eyewear industry. Ada is currently the Head of Marketing, Asia Pacific at Kering Eyewear, a position they have held since January 2022. Prior to this, they worked as the Senior Trade Marketing Manager and Regional Trade Marketing Manager for APAC at Kering Eyewear from 2015 to 2021.

Before joining Kering Eyewear, Ada worked at Safilo as the Trade Marketing Manager for Distributors from July 2013 to May 2015. Ada was responsible for planning, developing, and implementing trade marketing strategies to enhance brand visibility and drive profitability.

Ada also has experience at 101 Studio, where they served as the Brand Manager and Assistant Brand Manager. In these roles, they managed the brand development process for licensed eyewear brands with a global distribution network and targeted various consumer groups. Ada played a key role in market research, design, production, and global distribution.

Early in their career, Ada worked at Master Vision Melbourne as an Optometrist from 2002 to 2008.

Overall, Ada Lau has a strong background in marketing and brand management in the eyewear industry, with a focus on trade marketing and product development.

Ada Lau graduated from the University of Melbourne in 2001 with a Bachelor of Optometry. In 2009, they completed a CIM Postgraduate Diploma in Marketing at HKU Space. Ada also attended Presbyterian Ladies College in Melbourne, although no further details are provided about their studies there.

Links

Timeline

  • Head Of Marketing, Asia Pacific

    January, 2022 - present

  • Senior Trade Marketing Manager, Asia Pacific

    January, 2020

  • Regional Trade Marketing Manager APAC

    May, 2015