Sally Tse

Sally Tse is a seasoned management supervisor at KERN - an Omnicom Agency, specializing in DIRECTV and AT&T since July 2014. In the current role, which began in May 2021, Sally serves as the primary agency contact for various acquisition channels, overseeing the optimization of marketing strategies that engage over 19 million leads and generate significant sales and call volumes annually. With expertise in managing a substantial direct mail production budget and facilitating key marketing initiatives, including brand rebranding and product launches, Sally leads a team and ensures effective campaign analytics and reporting. Previous experience includes account coordination roles at Grizzard Communications Group and Imprenta Communications, where responsibilities involved managing fundraising campaigns and outreach initiatives. Sally holds a Bachelor of Arts degree in Asian American Studies from UCLA.