Iván Navareño

Iván Navareño has a diverse range of work experience in marketing, communications, sales, and business development. Iván started their career in 2013 as a Social Media Executive at Seeketing, where they supported the execution of communication and social media plans for clients. Iván then moved on to Hostelería de España as a Marketing and Sponsorships Executive, where they assisted in executing marketing and communication plans, organizing events, and managing sponsor campaigns. In 2014, Navareño worked at Vodafone and Movistar as a Sales Rep and Business Development professional, where they handled customer prospecting, sales, team management, and customer service. In 2016, they joined Vector ITC Group as a Marketing and Partnerships Coordinator in New York, responsible for event management, strategic consulting, and marketing strategy design and execution. Currently, Navareño is the Head of Marketing and Communication at Keyrus, where they established a marketing and branding department from scratch, developed local strategies, and led brand management efforts to ensure consistency and storytelling across all touchpoints.

Iván Navareño completed their Bachelor's Degree in Marketing and Sales Management from Universidad Alfonso X El Sabio from 2010 to 2014. In 2020, they pursued a Big Data Marketing Course at KSchool and also completed ThePowerMBA program with specialization in Business & Digital Marketing at thePower. Currently, they are pursuing a Master's in Entertainment Management at The Core Entertainment Science School, which started in 2021 and will end in 2022.