Xianwei Cao

Xianwei Cao is a seasoned marketing professional with extensive experience in growth marketing and international business development. Currently serving as the Growth Marketing Manager at Keystone Education Group since November 2021, Xianwei is responsible for partnership strategy and pipeline management in the global higher education market. Previous roles include Account Manager of International Sales & Marketing at Stromma Group, where significant B2B business expansion was achieved through collaboration with major online travel agencies. Xianwei also contributed to market development as an intern, enhancing offerings for the Chinese tourist market. Prior experience at InterContinental Hotels Group involved building marketing support systems for over 200 hotels in Greater China. Xianwei's early career included brand management roles at Yamaha Music, emphasizing brand strategy and digital marketing optimization in the Greater China region. Educational credentials include a Master’s degree in International Tourism & Leisure Management from Syddansk Universitet and a Bachelor’s degree in Marketing & Economics Management from Shanghai Institute of Technology.