Liz Woelfel is an experienced professional in revenue growth management and consumer insights, currently serving as Associate Director at Kimberly-Clark since June 2019, focusing on strategy and pack price architecture. Prior roles include Director of Category Insights at Spectrum Brands, Inc., where responsibility encompassed personal care and home appliance brands, and various positions at Kraft Heinz, where contributions spanned revenue management and marketing analytics. Liz's career began at Nielsen, advancing from Analyst to Associate Client Manager, and includes roles at the Wisconsin School of Business and Habitat for Humanity, showcasing a diverse background in analytics and relationship management. Liz holds a Bachelor of Business Administration in Marketing and Real Estate & Urban Land Economics from the Wisconsin School of Business and furthered education at the University of Warwick.
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