AG

Andrea Guerra

Vice President, Addressable Strategy & Activation at Kinesso

Andrea Guerra has a diverse work experience spanning multiple industries and roles. Andrea'smost recent position was as the Vice President of Addressable Strategy & Activation at Matterkind starting in 2023. Prior to that, they worked at Matterkind in various roles including Director, Associate Director, and Manager of Addressable Strategy. Andrea also has experience in programmatic strategy as a Senior Associate at Matterkind.

Before joining Matterkind, Andrea worked at UM Worldwide as a Senior Associate and Associate in Integrated Investment. Andrea also gained internship experience at Silvercrest Asset Management, Aquent, MFM OPM, Peace Boat US, and the Roanoke Regional Chamber Commerce.

Andrea's early work experience includes being an intern at various organizations, including Hollins University and the City of Brownsville, Texas, where they also worked as an instructor and pool supervisor.

Overall, Andrea Guerra has built a strong background in strategy and investment roles in the advertising industry.

Andrea Guerra earned a Bachelor's Degree in Economics/Communication from Hollins University between 2012 and 2016. In addition to their degree, they obtained a Display and Video 360 Certification from Google in August 2019. Andrea also mentions a certification from the Batten Leadership Institute, but the institution, month, and year of obtaining the certification are not provided.

Links

Previous companies

UM Worldwide logo
Silvercrest Asset Management logo

Timeline

  • Vice President, Addressable Strategy & Activation

    April, 2023 - present

  • Director Addressable Strategy

    November, 2021

  • Associate Director Addressable Strategy

    February, 2021

  • Manager Addressable Strategy

    September, 2019

  • Senior Associate Programmatic Strategy

    December, 2018