Matthew Parness

Matthew Parness is a seasoned professional in Ad Operations with extensive experience in managing teams and executing programmatic campaigns across various demand side platforms. Currently serving as VP of Programmatic Ops - East at Kinesso since November 2015, Matthew oversees both on-shore and off-shore Ad Operations teams, coordinates with product teams for tool improvements, and creates training documentation to enhance team capabilities. Previous roles include Director of Ad Operations at SET Media Inc., where system processes were streamlined, and Director of Ad Operations at Mojiva, where management of a global team was achieved. Matthew also held managerial positions at Mediacom and Operative, developing strong client relationships and training initiatives. Matthew earned a Bachelor's degree in Marketing Management and Advertising Communications from Baruch College.