Kinesso
Patrice Drew currently serves as VP, Global Client Partner at KINESSO, where extensive experience includes leading new business development efforts and developing custom pitch proposals that emphasize benefit-focused strategies. Previous roles at KINESSO involved promoting Advanced TV analytics for major brands and collaborating with various teams to enhance data-driven media planning. Prior to KINESSO, Patrice co-founded the viral urban content platform SENNA and the digital video network Wave45, catering to black millennials. Additional experience includes research roles at The New York Times, Meredith, Hearst Magazines, and Bauer Media Group, specializing in market research and analysis across various media platforms. Patrice holds a BS in Marketing from NYU Stern School of Business.
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Kinesso
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Kinesso brings together the best minds in data, technology and media activation to deliver seamless data-driven marketing solutions. As a technology-enabler, Kinesso powers marketing systems through a proprietary suite of applications that integrate ad tech and martech. Kinesso’s application framework spans audience, planning and activation, delivering insights and business outcomes for leading global brands.