King Living
Nelia Cruz has extensive experience in marketing and public relations, currently serving as the Head of Performance Marketing at King Living since October 2012, with a history of progressive roles including Senior Marketing Manager, Marketing Manager, Advertising Manager, Associate Marketing Manager, and Marketing Coordinator. In this capacity, Nelia has been instrumental in developing and implementing ATL and BTL product and sales campaigns across Australia, New Zealand, and Singapore, encompassing various media formats. Prior to King Living, Nelia worked as a Publicist at Double Edge PR, focusing on securing editorial media coverage and arranging product reviews for clients. Nelia's early career includes customer service at Woolworths Limited and office administration at Urbanistica. Nelia holds a Bachelor of Marketing and Public Relations from The University of Notre Dame Australia and a Higher School Certificate from Casimir Catholic College.