Geoff Haynes

Senior Vice President at King Operating

Geoff Haynes has a diverse work experience spanning various industries. Geoff is currently working as the Senior Vice President at King Operating Corporation since February 2023. Before that, they were the Managing Director at Concepts 2.0 LLC since April 2004. In this role, they worked on product marketing projects, developed prototypes for NIKE and Thermo King, and executed go-to-market strategies for national brands like the AmberWatch Foundation and Ra Power Pro.

From January 2011 to February 2023, Geoff served as the Chief Marketing Officer at Ra Power Pro / SolarDrive Distribution USA. Geoff played a crucial role in building Ra Power Pro from an idea to a leading Renewable Energy technology company. Geoff managed all marketing and communications activities, developed B2B and B2C marketing strategies, built OEM relationships, and served as a board member.

In their role as Vice President of Enterprise Development at the AmberWatch Foundation from 2004 to 2010, Geoff developed and implemented the "Be Safe" program, educating elementary aged children on recognizing and avoiding dangerous interactions. Geoff also led the negotiation and execution of a national marketing PSA program.

Geoff's earlier experience includes working as the Director of Marketing Communications at the National Golf Foundation from 2000 to 2002, where they spearheaded marketing programs and launched a customer loyalty program for golf courses. Prior to that, they worked as a Market Analyst at BMW of North America, LLC from 1990 to 1992.

Overall, Geoff Haynes has a strong background in marketing, communications, business development, and strategic leadership.

Geoff Haynes completed their Bachelor of Business Administration (B.B.A.) with a focus in Marketing from the University of San Francisco between 1984 and 1988. Geoff also obtained a Master of Business Administration (MBA) from the University of San Francisco, although the specific timeframe for this degree is not provided.

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Timeline

  • Senior Vice President

    February, 2023 - present

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