Aina Albesa Tost

Performance Marketing Associate Director - Live Games at King

Aina Albesa Tost is an experienced marketing professional specializing in product marketing and user acquisition. Currently serving as a Product Marketing Manager at Social Point since November 2015, Aina has orchestrated Soft Launch and World launch strategies for games, alongside managing user acquisition activities and developing ASO, creative, and cross-promotion strategies. Previous roles include User Acquisition Specialist at Social Point, Mobile Marketing Manager at eDreams ODIGEO, and Marketing & Communication Manager at ELIX, where Aina excelled in mobile marketing strategy, app promotion, and digital brand positioning. Aina's academic credentials include a Master's in International Digital Marketing from ESCI - UPF and a Bachelor's in Advertising and Public Relations from Universitat Pompeu Fabra, complemented by a background in music from the Conservatorio de Música del Liceo de Barcelona.

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