Meriem Faraj is an accomplished Brand Manager at KITEA GROUP since November 2023, responsible for defining annual marketing strategies, planning campaigns, and managing in-store visual merchandising across 26 locations. Prior experience includes a Senior Consultant role at BONZAI AGENCY, overseeing high-value client portfolios and developing comprehensive marketing plans. Meriem served as Advertising Manager at FFE REGIE PUBLICITAIRE, where client acquisition and media planning were key responsibilities, and gained international experience as a Brand Coordinator for L'Oréal at Publicis Conseil, focusing on competitive analysis and digital transformation. Early career roles include project management for VIP events at Who's Next, fashion and lifestyle writing for Femmes du Maroc, and assisting in advertising campaigns at Leo Burnett. Meriem holds a degree from ISG Institut Supérieur de Gestion and participated in an exchange program at Shanghai Lixin University of Commerce.
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