Kiu Global
Franchesca G. is a seasoned marketing professional with extensive experience in digital marketing, lead generation, and CRM management. Currently serving as a Consultant at the Asian Development Bank since July 2022, Franchesca has held pivotal roles, including Head of Global Marketing at Kiu Global, where responsibilities encompassed campaign management, content marketing, and data analysis across multiple platforms. Previously, Franchesca contributed as Marketing Manager at Military Commercial Joint Stock Bank, focusing on agile methodologies and customer engagement initiatives. Earlier roles included Senior Account Executive at Eastvantage, Marketing Specialist at BlastAsia, and Senior Sales and Marketing Officer at Cerquit Solutions Inc., showcasing a strong track record in strategy formulation, account management, and performance analysis. Franchesca's career began as a Customer Care Consultant at Optus, establishing a foundation in customer relations and service retention.
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Kiu Global
Kiu means "Bridge". Kiu is a digital bridge connecting people, communities, countries and banks together with SMEs and MSMEs to help businesses to access capital in Asia. Kiu started over 5 years ago as a project to identify the issues faced by farmers MSMEs and SMEs. After interviewing over 600 business owners; Kiu Founders identifiedthat access to finance and digitization are the key needs of these business owners. With high financial institution rejection rates, non-existent credit histories and no collateral to put up in order to qualify for loans being the most common problems that these small business owners face.Kiu pioneered the idea of software in the cloud for the emerging markets and creating impact using our technology to help SMEs and MSMEs in the ASEAN whom are traditionally rejected by traditional financial institutions for loans and credit.