Jackie Jenkins

Senior Director Of Growth Marketing at Klarna

Jackie Jenkins has a diverse work experience spanning various marketing roles and industries. Jackie began their career as an Executive Assistant at The Home Depot in 2012 and then transitioned to Sales Marketing Positions within the same company in 2013. In 2014, they joined Flipkart as a Marketing Automation Specialist. Jackie then moved to Adecco in 2015, where they worked as a Brand Strategy Consultant, focusing on developing and implementing effective marketing plans. Jackie revamped the email marketing approach for five products, resulting in increased conversions. In 2016, Jackie joined OpenTable as a Senior Marketing Specialist, where they contributed to various marketing programs and established touchpoints with key partners. Jackie later became the Director of Integrated Marketing, responsible for designing and implementing the company's total multi-channel B2B marketing strategy. During their tenure, they led a website redesign project that significantly increased organic search traffic. In 2019, Jackie joined Klarna as the Director of Product Development Growth before being promoted to Senior Director of Growth Marketing in 2020. Overall, Jackie's work experience showcases their expertise in growth marketing, product development, integrated marketing, and brand strategy.

Jackie Jenkins pursued their undergraduate education at the University of Wisconsin-Eau Claire from 2008 to 2011, earning a Bachelor of Business Administration (BBA) degree with a focus on Comprehensive Marketing. Following their undergraduate studies, Jackie went on to complete a Master of Business Administration (MBA) with a specialization in Marketing and International Business at Loyola Marymount University.

Additionally, Jackie has obtained various certifications to further enhance their expertise in marketing. In 2018, they completed the course on Mobile Marketing, Optimization Tactics, and Analytics from the University of California, Irvine. In 2019, they attained the certification in Digital Media and Marketing Strategies from the University of Illinois Urbana-Champaign. In 2020, they completed the course on Unsupervised Text Classification for Marketing Analytics at the University of Colorado Boulder. In 2021, Jackie obtained certifications in International Marketing & Cross Industry Growth from Yonsei University, Marketing Strategy from IE Business School, and Statistics for Marketing from Meta.

Links

Timeline

  • Senior Director Of Growth Marketing

    January, 2020 - present

  • Director Of Product Development Growth

    January, 2019

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