Cathy McCabe

Cathy McCabe has extensive experience in the field of market research and strategy. Cathy'smost recent position was as Insights Director at KLAS Research, where they currently work. Prior to that, they served as the Strategy Director at Hall & Partners The Modellers from September 2019 to April 2020, and as a Strategist from March 2016 to August 2019. Cathy also held the role of Director of Market Research and Shopper Insights at True North Market Insights from September 2014 to March 2016. Before that, they worked as a Research Supervisor at the Idaho Dept. of Corrections from January 2010 to August 2014. Cathy's earlier experience includes serving as the Vice-President and Manager of the Orange County Office at Diagnostic Research International from November 1996 to November 2002, and as a Senior Research Director at Maritiz Marketing Research from November 1995 to October 1996.

Cathy McCabe has completed a Master of Business Administration (M.B.A.) degree with a focus in Marketing from Baylor University - Hankamer School of Business. Prior to pursuing their M.B.A., they obtained a Bachelor of Science (B.S) degree in Business/Finance from Louisiana State University.