Soumya Shetty

Soumya Shetty is an experienced marketing analytics professional currently working at Klaviyo since July 2025 in a role focused on web and experimentation. Prior experience includes a position as Growth Marketing Analyst at Yahoo from February 2017 to March 2024, where Soumya developed data-driven measurement frameworks and implemented multi-touch attribution models, significantly improving campaign ROI. Soumya has also served as a Senior Media Analyst at QuinStreet, leading B2B marketing analytics and financial services optimization efforts, and as a Senior Analyst at Staples, conducting in-depth digital marketing analysis to enhance customer engagement. Additional roles span various functions in marketing and business development at prominent companies, including Dun & Bradstreet and Coca-Cola India. Soumya holds an MBA in Business Analytics from Bentley University.