OB

Orinna Barton

Head Of Product Marketing at Knowde

Orinna Barton has a diverse work experience in product marketing and sales & marketing management roles.

In their most recent role, Orinna served as the Head of Product Marketing at Knowde, starting in January 2023.

Prior to that, they worked at Intercom from 2018-2023, where they held multiple positions including Senior Manager, Product Marketing, Manager, Product Marketing, and Senior Product Marketing Manager.

Before Intercom, Orinna was a Product Marketing Manager at Percolate Inc. from 2017-2018. In this role, they were responsible for GTM strategy, positioning, messaging, and sales enablement.

Orinna also worked as a Product Marketing Manager at Radius Intelligence from 2014-2017. In this role, they guided product releases, developed positioning and messaging, and created marketing collateral. Orinna also had a brief role in content marketing at Radius Intelligence.

Prior to that, Orinna served as a Sales & Marketing Manager and Sales & Marketing Specialist at Cashie Commerce from 2013-2014. Orinna utilized various sales and marketing strategies to increase customer acquisition and retention.

Orinna also has experience as a Communications Manager at the U.S. Green Chamber of Commerce from 2012-2013.

Overall, Orinna Barton has a solid background in product marketing, sales & marketing management, and communications.

Orinna Barton pursued their education at the University of Washington from 2008 to 2012, where they obtained a Bachelor of Arts (BA) degree. Their double major in Communications and Political Science allowed their to gain a comprehensive understanding of these disciplines. In November 2015, Orinna obtained a certification in Product Marketing from the reputable institution, Demand Metric Research Corporation.

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Timeline

  • Head Of Product Marketing

    January, 2023 - present

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