Wes Barefoot

Wes Barefoot is an experienced business professional with a diverse background in franchise ownership, consulting, and management. Currently serving as President of Path To Freedom since March 2020, Wes guides individuals through the process of franchise ownership and also hosts the Path 2 Freedom Podcast, providing insights for aspiring entrepreneurs. Additional roles include Franchise Owner and Managing Partner at Koala Insulation, Independent Franchise Consultant with FranChoice, and Franchise Owner of ShelfGenie of Coastal Carolinas, where Wes also holds the position of Director of Franchise Development. Prior experience includes several managerial and development roles at 101 Mobility, and earlier positions at Enterprise Rent-A-Car, Holiday Inn Resort Wrightsville Beach, Castlebranch Inc, and Hilton Garden Inn. Wes holds a Bachelor’s degree in Business Administration with a focus in Marketing from the University of North Carolina Wilmington.