Kokoro Global
Sophie Graystone graduated from the University of Southampton with a degree in Mathematics in 2010. She started her career as an Industrial Placement Student at Central Networks in July 2007. Since December 2010, Sophie has been working at Kokoro Global, starting as a Data Analyst and working her way up to become Head of Data Services and CX Operations Lead.
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Kokoro Global
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Kokoro is an award winning independent insights agency. Our team of human understanding experts create impact for a diverse range of businesses - from start ups to super brands. Kokoro specialises in customer segmentation, proposition development and brand + comms. Winners of MRS Best Agency 2022, plus AURA 2022 awards for Agency of the Year, Best Commercial Acumen and Best Comunication. Kokoro is where emotions become opportunities. We take valuable, honest customer feelings and transform them into intelligent strategies to transform brands. We truly believe that brands that feel are brands that succeed. The Score is our acclaimed unique weekly consumer insight product that drives board level decision making with expert predictions and a real-time independent view. Our key proprietary frameworks include 5Drivers and FeelFactor.