Kokoro Global
Zoe Evans is an experienced professional in the research and insights sector, currently serving as Associate Director at Kokoro Global since April 2019, where previous roles included Research Manager, Senior Research Executive, Research Executive, and Junior Research Executive. Prior to this, Zoe worked at TUI Group from September 2016 to March 2019 as a Customer Insight Analyst in In-flight Retail and began as a Graduate Data Analyst. Early career experience includes a position as a Waitress at Fanhams Hall Hotel and a Summer Placement at GSK. Additionally, Zoe provided tutoring in Maths and English at FCL Ware. Zoe holds a Bachelor of Science degree in Mathematics and Statistics from the University of York, earned between 2013 and 2016, and completed secondary education at Presdales School from 2006 to 2013.
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Kokoro Global
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Kokoro is an award winning independent insights agency. Our team of human understanding experts create impact for a diverse range of businesses - from start ups to super brands. Kokoro specialises in customer segmentation, proposition development and brand + comms. Winners of MRS Best Agency 2022, plus AURA 2022 awards for Agency of the Year, Best Commercial Acumen and Best Comunication. Kokoro is where emotions become opportunities. We take valuable, honest customer feelings and transform them into intelligent strategies to transform brands. We truly believe that brands that feel are brands that succeed. The Score is our acclaimed unique weekly consumer insight product that drives board level decision making with expert predictions and a real-time independent view. Our key proprietary frameworks include 5Drivers and FeelFactor.