Veronica Sarah

Veronica Sarah is an experienced business development professional currently serving as the VP and Head of Business Development at Kopi Kenangan since July 2019. In this role, Veronica specializes in category diversification as a growth strategy. Prior to this position, Veronica held various roles at PT Pharos Indonesia, focusing on new business development in skin care, cosmetics, and healthy food, as well as integrated marketing strategies. Veronica's career began at PT Arta Boga Cemerlang, where responsibilities included marketing relations and customer loyalty programs. Veronica holds a Master's Degree in Management Retail and a Bachelor's Degree in Industrial Engineering from Universitas Pelita Harapan.