Bas Huisman

Bas Huisman is a seasoned marketing professional with extensive experience at KPMG Nederland since July 2005, currently serving as Senior Manager for Marketing & PO Marketing Advisory, focusing on ESG and Artificial Intelligence. Responsibilities include developing comprehensive marketing strategies to enhance awareness and lead generation, collaborating with global and EMEA marketing teams. Huisman has also spearheaded sponsorship initiatives with Team DSM-Firmenich, enhancing KPMG's advisory profile through effective content and activation strategies. Previous roles include Marketing Manager Advisory and Senior Marketing Advisor, among others, where contributions involved content marketing, lead generation, and stakeholder collaboration. Educational achievements include a recent degree in Sustainability Essentials for Business from the University of Cambridge and a BBA in International and Commercial Management from Haarlem Business School.