Kshema General Insurance Limited
Bhaskar Thakur has an extensive work experience in marketing and brand strategy. Bhaskar currently holds the position of Chief Marketing Officer at Kshema General Insurance Limited since July 2023. Prior to that, they worked at OPPO as the Marketing Director for the APAC region from July 2019 to July 2022. Before that, Bhaskar served as the Group Strategy Head at J. Walter Thompson Worldwide, overseeing strategic planning for JWT, Ogilvy, and Mirum from June 2018 to July 2019. Bhaskar also held the role of Head of Strategic Planning at J. Walter Thompson from January 2017 to June 2018. Additionally, Bhaskar has experience in building a consumer brand as the Head of Brand Strategy at OYO, starting in September 2015 and ending in January 2017.
Bhaskar Thakur earned a Bachelor of Arts degree in Economics/History from Delhi University in 2001. Bhaskar later completed their Master of Business Administration (M.B.A.) from École des Ponts Business School between 2002 and 2004.
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Kshema General Insurance Limited
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Kshema is India’s digital Insurance company that caters predominantly to cultivators of the Agriculture & Food Sectors. Our mission is to enable resilience among cultivators across the country, from income shocks due to extreme climate events and other vagaries, with insurance. I AGRI - our proprietary location-aware platform that assesses and prices risk adequately allows us to address pre-harvest risks at a farm level. Developed in partnership with leading global experts in Spatial data sciences, actuaries, financial engineers and remote sensing experts among others, the platform allows us the benefit of drawing evidence-based results to expand the scope of our services beyond traditional risk analyses. • A D2C rural insurance company with emphasis on creating products for cultivators. • Kshema would create insurance solutions, through geo-tagging for many location-specific pre-harvest risks faced by cultivators. • We aim to incentivize sustainable cultivation practices contributing to a ‘Net Zero Emissions Planet’ and Sustainable development Goals in the future. • A well-capitalized company led by promoters with a progressive vision and a growth mindset. • Kshema is an equal opportunities provider. Whether it’s our employees, vendors or partners, we only consider their merit and the value they create. We are changing the world, one farmer at a time – if you are passionate about creating impact on a global scale – join our journey.