Tushar Das

Head, Product & Analytics at Kuhoo

Tushar Das is the Head of Product and Analytics at Kuhoo, a student finance start-up. Tushar has over 8 months of experience in this role, and is responsible for leading product, data science, and analytics initiatives for the company. Prior to joining Kuhoo, Tushar spent 5 years at GAIN Credit, where they held various positions including Senior Director of Marketing and Customer Acquisition, Senior Director of Customer Experience and Customer Management, and Director of Customer Management and Insight. In these roles, Tushar was responsible for leading all aspects of marketing, acquisition, customer experience, customer retention, lifetime value, and CRM strategy. Tushar also led all customer insights and analytics initiatives, including marketing automation, user experience, and design. Additionally, Tushar was responsible for product management of key projects under the CX and UX umbrella, and was responsible for the end-to-end product management of the transition from SFMC to Adobe. Tushar has a proven track record of delivering product and customer insights that have helped drive the adoption of key product features and increase customer lifetime value. Tushar is also an expert in customer satisfaction measures like NPS and CES, and has led the adoption of these measures for key process and service interactions.

Tushar Das has a Master of Business Administration from the University of Oxford - Said Business School. Tushar also has a Human-Computer Interaction certification from the Interaction Design Foundation, a UX Management certification from the Interaction Design Foundation, and a Conducting Usability Testing certification from the Interaction Design Foundation. Additionally, they have a UX Foundations certification from LinkedIn, a CCXP certification from the Customer Experience Professionals Association (CXPA), a Design Thinking certification from LinkedIn, a Customer Segmentation certification from LinkedIn, and a Competitive Strategy certification from Coursera. Finally, they have a Google Analytics for Beginners certification from Google.

The people who work with Tushar Das, Head, Product & Analytics, include their colleagues Shridhar Hebbar, Nakul Maheshari, Nidhi Arora, Mashlina Curzai, Yogendra Goyal, and Rahul Ojha, as well as the people who report to him, such as Abhinav A. Mishra.

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  • Head, Product & Analytics

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