Katarina Laaksonen

Account manager | Digital Marketing Expert | Trainer at Markkinointiviestintätoimisto Kuulu Oy

Katarina Laaksonen has a diverse work experience spanning multiple industries and roles. Katarina is currently working at Markkinointiviestintätoimisto Kuulu Oy as an Account Manager, Digital Marketing Expert, and Trainer since September 2021. In this role, they are responsible for strategic planning and execution of data-driven international digital marketing.

Prior to their current position, Katarina worked as a Digital Marketing Specialist and Trainer at Markkinointiviestintätoimisto Kuulu Oy, starting in May 2016. Their job involved strategic planning and execution of digital marketing in multiple countries.

In 2021, Katarina also served as a Board Member at AFS Intercultural Programs Finland.

In 2016, they worked briefly at Lem-Kem Oy in sales and marketing role, where they provided service-oriented B2B sales and marketing of property maintenance, cleaning, and lighting products.

Katarina also worked as a Freelancer in 2016, where they specialized in strategic planning and execution of digital marketing for clients, international marketing, foreign trade, and intercultural training.

In 2015, they served as the Marketing Team Leader at Polar Bear Pitching, where they planned and executed strategic marketing activities and led a team of international volunteers.

From 2014 to 2014, Katarina worked at CaddieON Inc. as a Specialist of foreign trade and international marketing. Their responsibilities included product launch, international sales, digital marketing, and customer service.

In 2012, they worked in project management at BusinessOulu, assessing tasks for ESF and ERDF projects and reporting results to the executive committee.

From 2005 to 2009, Katarina served as the International Relations Coordinator and Housing Manager at the University of Oulu, where they coordinated housing processes for foreign students and handled international marketing and communications.

In 2005, they worked as a Sales Assistant at Lujabetoni Oy, handling B2B sales, organizing billing and logistics, and planning marketing materials and product presentations.

Katarina's early work experience includes a role as an IT Product Assistant at Incode Ltd, where they provided technical writing and product support.

Katarina Laaksonen's education history is as follows:

- From 2018 to 2019, they attended Oulu University of Applied Sciences and obtained a degree in Vocational Pedagogy with a focus on Teacher.

- In 2008, they enrolled at the University of Oulu in the Software business department of the Information Processing Science program, but no degree information is provided.

- In 2013, they pursued Specialist Qualifications in international marketing and foreign trade at OAKK.

- From 2012 to 2013, they attended PSK-Aikuisopisto / PSK-Adult Education Center and acquired a Specialist Qualification in Project Management, particularly EU projects.

- Between 1998 and 2003, they studied at Oulu University of Applied Sciences and earned a Bachelor of Business Administration degree with a concentration in Business and Administration, specifically Marketing.

Furthermore, Katarina Laaksonen has obtained various certifications throughout their career, including:

- "LinkedIn Certified Marketing Insider" from LinkedIn in October 2022.

- "Google video ads certification" from Google in October 2021.

- "Google Analytics individual qualification" from Google in January 2019.

- "LinkedIn Content and Creative Design" from LinkedIn in August 2022.

- "Contextual Marketing" from HubSpot Academy in March 2023.

- "Content Marketing" from HubSpot Academy in January 2022.

- "Digital Marketing" from HubSpot Academy in January 2022.

- "Delivering Client Success" from HubSpot Academy in December 2022.

- "SEO" from HubSpot Academy in December 2022.

- "Social Media Certification" from HubSpot in September 2019.

- "Google Ads Video Certification" from Google Digital Academy (Skillshop) in October 2022.

- "LinkedIn Marketing Strategy" from LinkedIn in July 2021.

- "LinkedIn Marketing Solutions Fundamentals" from LinkedIn in June 2021.

- "Inbound Marketing" from HubSpot Academy in March 2022.

- "Inbound marketing certification" from HubSpot in January 2021.

- "Client Management" from HubSpot Academy in June 2021.

- "Contextual Marketing" from HubSpot Academy in January 2021.

- "Delivering client success" from HubSpot in July 2018.

- "Advanced Google Analytics" from Google in January 2020.

- "Google Ads Search Certification" from Google in January 2019.

Note: Katarina Laaksonen's chronological education history is provided, and no strong assumptions have been made beyond the provided information.

Links

Previous companies

University of Oulu logo

Timeline

  • Account manager | Digital Marketing Expert | Trainer

    September, 2021 - present

  • Digital Marketing Specialist | Trainer

    May, 2016

View in org chart