Andrew Worley

Andrew Worley is currently a Video Editor at KWSM. Prior to this, they were a Freelance Photographer, Cinematographer & Graphic designer. Andrew has also worked as a Creative Content Manager at Innovative Marine from January 2015 to January 2016.

As Creative Content Manager, Andrew was tasked to market the products of the company utilizing creative avenues and tactics. Andrew exported content that aimed to draw, captivate and intrigue the consumer all while maintaining and protecting the brand. Their responsibilities ranged in creative fields, whether they were photographing and retouching product images, crafting a promotional film for that product, writing creative copy for new products and social media, or conceptualizing and designing the packaging for new products.

Andrew was solely responsible for creating all ads that were used on all social media accounts (mainly Facebook, Instagram and Twitter), as well as all assets for the company website. This included working closely with the web designer to help plan out each page, and determine what kind of design would work most effectively and efficiently.

Throughout their time at Innovative Marine, they were responsible for turning our 0 Instagram followers, into a heavily responsive 1000+ strong followers. Also, their creative marketing strategies helped grow our audience by a significant percentage, and gained a notice from top executive buyers from PetCo and Wal-mart. In response to these new followers, the next few products released not only showed increased sales, but were actually sold out within 1 week of launch

They work with and Rafa Quiroga - Video Editor. Andrew Worley reports to Casey Dean, Video Producer.