Isaure David is an experienced digital marketing professional currently serving as the Eretail and Digital Manager at La Prairie Switzerland since February 2021, focusing on the development of the brand’s e-retail environment and digital media strategy for France. Prior roles include Digital Marketing Manager at Puig, where responsibilities spanned digital media management and social media visibility for multiple prestigious brands, and Digital Marketing Manager at YouScribe. Isaure has also held significant positions at Shiseido, including Acquisition Project Manager and E-commerce Brand Manager for NARS, where efforts concentrated on boosting e-commerce sales and driving innovative digital activations. Early career experience includes an international digital and e-commerce role at L'Oréal Produits de Luxe, managing e-commerce websites for France and Benelux and executing online marketing strategies. Academic background includes a Master’s degree in Business and Management with a specialization in Marketing from Grenoble Ecole de Management.
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