Caterina Rusconi is an experienced marketing professional with a focus on the beauty industry, currently serving as Gerente de marketing and Senior Brand Marketing Manager at Laboratorio Petrizzio since July 2020, where responsibilities include the development and positioning of the Petrizzio makeup brand and e-commerce channel. Prior to this role, Caterina held the position of Jefe de Marketing y Desarrollo at Empresas Davis s.a. from November 2014 to December 2019, where the development of the new brand image and repositioning strategy for Etienne was executed. Additional roles include Sub Gerente de MKT y Ventas Tiendas Propias at Comercial Torino and various positions at Laboratorio Petrizzio, including Product Manager Senior and Jefe de Sell Out. Caterina's academic background includes a Diplomado in Customer Intelligence from Universidad de Chile and a degree in Ingeniero Comercial from Pontificia Universidad Católica de Valparaíso, complemented by studies in Strategic Leadership at Universidad Adolfo Ibáñez.
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