Marketing and Brand Management

The Marketing and Brand Management team at Laboratorio Petrizzio is responsible for developing and implementing strategies that elevate the brand presence and drive product engagement across its diverse portfolio. This team collaborates with sales and trade marketing to optimize retailer relationships, analyzes market trends to inform the launch of innovative beauty products, and ensures that all communications reflect the company's commitment to quality, community, and sustainability. Through targeted campaigns and strategic partnerships, they aim to democratize beauty by making high-quality products accessible to all.