Rubén Dario Serna Montero

Ru B. is an experienced CRM Business Analyst currently employed at Otis Elevator Co. since November 2019, where responsibilities include serving as the primary liaison among stakeholders, project sponsors, and Scrum teams, while overseeing the lifecycle of complex CRM Dynamics services. Prior experience includes an internship at Valyant AI focusing on system testing and data visualization, as well as an ecommerce Business Analyst role at PetsGlory where strategic analysis and JAD meetings were conducted. Additional experience encompasses volunteering as an External Communications Manager for Project Management Without Borders, where marketing strategies were maximized, and working as a Business Analyst with Pactic Media Concepts Pvt Ltd, where successful ad campaigns were developed that significantly increased lead acquisition. Ru B. holds a Master's degree in Management Information Systems from the University of Colorado Denver.