Marcela Aguilar Arguedas

Marcela Aguilar Arguedas is an accomplished professional in creative campaign management and consultancy, currently serving as a Creative Campaign Manager II at Amazon since February 2024 and as an External Consultant for Laboratorios Suizos since October 2023. With a diverse background in social media management, multimedia journalism, and video editing, Marcela has previously worked with organizations such as CORPORACION SURA, AmeliaRueda.com, and Televisora de Costa Rica. Notable roles include Social Media Manager, where communication strategies were developed for multiple accounts, and Multimedia Journalist, focusing on audience-centric content creation. Marcela holds an MBA with a specialization in Marketing & Sustainability from INCAE Business School and has completed master's studies in journalism at Universitat de Barcelona, along with a degree in Film and Television from Universidad LCI Veritas.