IB

Isabel Braun

International Marketing Manager at C. Josef Lamy GmbH

Isabel Braun is an experienced marketing professional currently serving as the International Marketing Manager at C. Josef Lamy GmbH since February 2022, after previously holding the position of Head of International Marketing from November 2016 to October 2020. Prior to this, Isabel worked as a ski instructor at Pure Ski Verbier and gained significant experience in international tourism as the Sales Manager at EUROPA-PARK GmbH & Co Mack KG from July 2010 to October 2015. Isabel's educational background includes a Master of Arts (M.A.) in Executive Master for Family Entrepreneurship from Zeppelin University and a Bachelor of Arts (B.A.) in Business Administration with a specialization in Tourism, Hospitality, and Gastronomy from Duale Hochschule Baden-Württemberg in Ravensburg.

Location

Heidelberg, Germany

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C. Josef Lamy GmbH

Around the world the LAMY brand stands for high-quality designer writing instruments with a timelessly modern aesthetic and perfect functionality. Its success story began over 50 years ago with the LAMY 2000: the model was the foundation stone laid in 1966 for the clear, unmistakable design language which still characterises the style of all Lamy products today – Lamy design. As an independent family company, since its foundation in 1930 Lamy has been firmly committed to Heidelberg as the company base, guaranteeing consistently premium quality "Made in Germany". With an annual production of over 8 million writing instruments and a turnover of over 118 million euros in 2018, Lamy is today not only the market leader in Germany, it has also developed to become a sought-after brand around the world. Premium Writing recorded growth of 30% in the previous year. Lamy generates a good half of its turnover abroad. The brand is now represented in more than 80 countries with over 15,600 sales outlets worldwide, including around 200 mono-brand stores. Alongside all this, the company – not least through the release of a Special Edition each year – is constantly setting new trends and inspiring handwriting fans around the world with innovative colours and surfaces. This is how Lamy is able to continuously reinvent itself and prove that a writing tool is more than an object of utility: it is a genuine lifestyle accessory which lends expression to the joy of writing by hand and underlines the individuality of its owner.


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Employees

201-500

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