Tiffany Hiniker

Tiffany Hiniker (Rumpca) is a seasoned professional in customer insights and analytics, currently serving as the Director of Customer Insights & Analytics at Land O'Lakes, Inc. since May 2016. In this role, Tiffany leads initiatives for the Dairy Foods division, engaging in Retail, Foodservice, and Global Dairy Ingredients. Previously, Tiffany held various leadership positions, including Team Lead for both Retail and Foodservice Category Management, where responsibilities included managing large revenue streams, driving business growth through insights, and collaborating with cross-functional teams. Tiffany's career includes significant experience at Kellogg Company in Category Management and earlier roles at Procter & Gamble as a Category Analyst. Tiffany holds a Bachelor's degree in Marketing from Winona State University.