Lori Striegler

Lori Striegler currently serves as the Director of Sales - Snacks USA at Lassonde, a position held since October 2023. Previously, Lori worked at Sunrype from September 2012, specializing as a Customer Development Manager, with responsibilities including national management of Costco, execution of annual business plan objectives, trade spend management, and forecasting. Earlier experience includes roles at Cadbury Schweppes as National Account Manager and Regional Sales Manager for Mott's Canada, where Lori managed significant accounts and revenues, influenced product development, and integrated Snapple into the portfolio. Starting a career at Snapple as Regional Manager, Lori oversaw volume, distribution, and marketing for Western Canada. Early professional experience also includes account management at Advantage Sales & Marketing and a territory management role at Cyba Stevens Management Group Inc. and Prism Distributions Inc. Lori holds education credentials from BCIT School of Business + Media and Capilano University.