Lassonde
Marie-Pier Martineau is an experienced marketing professional with a solid background in brand management and project coordination. Currently serving as Chef de marque at Lassonde since May 2015, Marie-Pier has held various roles within the company, including Chef de produits and Chef de projets for Marques Privées. Prior experience includes positions at Cascades Groupe Tissu as Chef de produits - Hors Foyer for North America, and project management roles at Lanla recherche marketing and ZiP Communication. Marie-Pier's educational background includes a Baccalauréat in administration with a focus on marketing from Université Laval and a Bachelor’s degree in marketing from State University of New York at Plattsburgh.
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Lassonde
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Lassonde Industries Inc is a Canada-based company, which develops, manufactures and markets a range of ready-to-drink fruit and vegetable juices and drinks. The Company is a producer of store brand shelf-stable fruit juices and drinks in the United States and a producer of cranberry sauces. The Company operates in two market segments: the retail segment and the food service segment. The retail segment consists of sales to food retailers and wholesalers, such as supermarket chains, independent grocers, superstores, warehouse clubs and pharmacy chains. The food service segment consists of sales to restaurants, hotels, hospitals, schools and wholesalers serving these institutions. It also develops, manufactures and markets specialty food products, such as fondue broths and sauces, packaged corn-on-the-cob and pasta sauces. The Company also imports selected wines from various countries of origin for packaging and marketing purposes. It also produces apple cider and cider-based beverages.