Matt Bannister

Matthew Bannister is an experienced professional with a robust background in product development, business development, and user experience. Currently serving as Chief Success Officer at Last Call Analytics since September 2017, Matthew focuses on establishing the brand and supporting the company's mission in the beverage alcohol retail analytics sector. Previous roles include Vice President of PM & UX at InsightAction Inc. and VP of Production at XTM Inc., where Matthew oversaw digital marketing programs and product development. With entrepreneurial roots as the founder of SugarFree Web, Matthew has managed diverse teams and projects across various industries, while also sharing knowledge as an IT Course Director at Centennial College. Matthew holds a Bachelor of Commerce from The University of British Columbia and additional certifications in gamification and web development.