Amie Carlson has a diverse work experience spanning multiple industries and roles. Amie is currently working as a Staff Integrated Marketing Manager - Enterprise at LastPass since August 2022. In this role, they are responsible for developing and executing integrated marketing plans to generate MQLs and qualified pipeline for Commercial and Enterprise prospects. Amie collaborates with various teams to ensure consistent messaging and tactics.
Prior to their current role, Amie worked at Sincro, an Ansira company, from April 2020 to August 2022. Initially, they served as a Senior Integrated Marketing Communications Manager and then became the Marketing Director from July 2022 to August 2022. Their responsibilities included developing and executing effective integrated marketing campaigns, managing the communications strategy for business units, and overseeing the development of the marketing tech stack.
Before joining Sincro, Amie worked at CDK Global from December 2016 to April 2020 as an Integrated Marketing Communications Manager. Amie developed and executed strategic marketing plans for enterprise software solutions and ensured proper execution of the CDK Global brand.
Amie's work experience also includes positions at Tyndale House Publishers, where they served as a Product and Marketing Manager from July 2014 to December 2016, and as a Product Manager from May 2012 to July 2014. Amie led the growth of a sticker brand, managed budgets, and executed market research and analysis.
Earlier in their career, Amie worked as a Writer/Editor at Greenisland Media from January 2008 to December 2013, and they held various roles at Willow Creek Community Church from October 2003 to May 2012, including Director of Communications/Operations and Neighborhood Coordinator. In these roles, they managed teams, implemented cost-effective systems, and executed marketing strategies.
Overall, Amie Carlson has a strong background in integrated marketing, communications, brand management, and team leadership across various industries.
Amie Carlson completed their Bachelor of Arts degree in Management and Leadership from Judson University between 2006 and 2008. Prior to that, from 2005 to 2007, they attended Elgin Community College, where they pursued a general studies program without obtaining a specific degree.
In addition to their formal education, Amie Carlson has acquired several professional certifications. These certifications include Salesforce Certified Pardot Specialist, obtained from Salesforce in May 2022; Lean Process and Six Sigma, obtained from Courses For Success in December 2016; Project Management Certificate, also obtained from Courses For Success in December 2016; and Inbound Certification, obtained from HubSpot in April 2015.
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