Serena Xu Jiaxin

Serena Xu Jiaxin is a seasoned professional currently serving as a Senior Analyst in Organization and Talent Development at Lazada since August 2020, specializing in talent management and system design. Previously, Serena held the position of Risk Analyst at Sumitomo Mitsui Banking Corporation (SMBC) Asia Pacific, focusing on operational risks and process management. Additional experience includes an Investment Analyst role at Helicap where data analytics and credit scoring models were developed, a Project Management Intern position at Singtel with contributions to the Hi!App electronic platform, and an internship in Management Consulting at St Andrew's Hospital Inc. with collaborative system design projects. Serena holds dual degrees in Systems Engineering and Business Administration with a focus on Finance from the National University of Singapore.