LC Waikiki
Yağız Kuzum is an experienced professional currently serving as the E-Commerce Strategy and Process Development Executive at LC Waikiki since February 2020. In this role, Yağız Kuzum oversees planning, analytics, personalization, campaign management, digital marketing, and product management, while focusing on process development, project management, and risk management. Notable achievements include generating innovative ideas that enhance efficiency and profitability, facilitating end-to-end e-commerce process design, and collaborating with internal stakeholders to improve operations through continuous improvement practices. Prior to this position, Yağız Kuzum worked as a Senior International Store Merchandiser and Planner, managing relationships across B2B and B2C sectors in the Magrip & Levant region. Educational qualifications include an MBA in Business Management from Istanbul University and a Bachelor's degree in Mechanical Engineering from Trakya University.
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LC Waikiki
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LC Waikiki’s journey started in France in 1988, continuing after 1997 as a Turkish brand under the umbrella of LC Waikiki Mağazacılık Hizmetleri Ticaret A.Ş. Today LC Waikiki trades in 1000+ stores in 48 countries, with the company’s philosophy that “Everyone deserves to dress well” enabling people to enjoy accessible fashion through quality products at affordable prices.