Dáire Summerville

Dáire Summerville has a diverse work experience spanning various roles in the digital growth and marketing field. Dáire initially worked as a Digital Growth Manager at ALISON.com, where they led SEO, PPC, Analytics, and Email Marketing strategies, achieving a 100% YoY customer growth.

Dáire then moved on to Abbott as a Digital Insights & Growth Manager, where they focused on digital marketing strategies. Following this, they participated in Remote Year, a program that allowed him to live and work in different cities around the world each month.

In 2019, Dáire joined Leadfeeder, initially as a Digital Growth Manager and later promoted to Head of Growth. At Leadfeeder, they played a key role in driving user acquisition growth.

In 2020, they also worked as a B2B Paid Search Consultant at both Teamwork and Slack, developing strategies for strong user acquisition growth and increased ROAS.

Overall, Dáire's work experience showcases their expertise in digital growth, marketing, and managing successful strategies for customer acquisition and ROAS.

Dáire Summerville completed their Bachelor of Business Studies degree with a specialization in Accounting & Finance at the University of Limerick from 2009 to 2013. Following this, they pursued a Professional Diploma in Data Analytics at University College Dublin from 2016 to 2017.

In addition to their formal education, Dáire also obtained various certifications in relevant areas. In September 2015, they completed Tableau 9 Advanced Training through Udemy. They also obtained a certification in SQL from Codecademy in July 2015. In May 2015, Dáire completed the Google Tag Manager Fundamentals certification offered by Google. They became a Bing Ads Accredited Professional in September 2014 through Microsoft. Furthermore, they obtained certifications in Google Analytics: Digital Analytics Fundamentals and became a Google AdWords Partner in September 2014 and July 2014 respectively, both through Google.